Architecture

CEMEX entered the world of B2B e-commerce over 4 years ago, seeking to expand its sales channels, and has grown successfully thanks to the digital strategy that has... read more

We redesigned the affiliate acquisition strategy for the company. Initially, we analyzed the media performance and the campaigns in order to, subsequently, reconfigure the media mix... read more

We formulated a digital strategy focused on generating demand and increasing online sales. To do so, we analyzed the investment associated with the performance of the... read more

We implemented a digital strategy focused on generating demand in the dominant digital media, defining a granular segmentation of the target audiences, messages and products. In... read more